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TWOO - The Wise Old Owl is an Indian children's personal care and play brand created to offer safe, gentle and thoughtfully designed products exclusively for kids. The brand was founded by a parent who identified the lack of truly child-appropriate grooming and play cosmetics in the market and set out to create products that parents can trust and children can enjoy.
TWOO products are developed specifically for children and are not adapted from adult formulations. The brand focuses on mild, child-friendly formulations that are gentle on young skin and scalp, suitable for regular use, and easy to wash off. Special attention is given to comfort, fragrance suitability and overall skin friendliness.
All TWOO products are manufactured in-house at the brand's own manufacturing facility in Indore, ensuring complete control over quality, safety, hygiene standards and batch consistency. The brand follows a structured research and development process and has undergone multiple formulation trials and internal testing over several years to ensure performance and safety.
TWOO offers a curated range of children's hair care, body care and playful cosmetic and activity products designed to support everyday routines, creative play and self-expression. The brand also provides child-friendly salon products and kits created specifically for children's salon experiences.
TWOO believes in building products that support children's confidence, creativity and overall well-being, while giving parents complete peace of mind through responsible formulation and transparent manufacturing practices.
TWOO-The Wise Old Owl is committed to delivering safe, high-quality and child-focused products for families across India.